We help coaches create PASSIVE INCOME in their business.
Our Coaching Cashflow™ framework helps you create passive income in your coaching business (without trading time for dollars) so you have freedom to focus on clients instead of cashflow.
This framework is for coaches who know that if your ONLY source of income is trading hours for dollars,then you're limiting your cashflow.
First, let's make sure we're on the same page...
As a coach, it's inevitable that to some extent you're going to be trading time for money because clients pay for your time in order to help them achieve the transformation they desire.
But, as you know - time is finite. So, if your ONLY source of income is trading hours for dollars, you're severely limiting your cashflow.
You're also limiting your freedom because you don't have the flexibility to take a vacation, spend more time with family, or just have some 'me time,' without it impacting your cashflow.
If what I'm saying is hitting home, then keep reading...
Ryan Johnson
FOUNDER OF COACHINGCASHFLOW.CO
First, let's make sure we're on the same page...
As a coach, it's inevitable that to some extent you're going to be trading time for money because clients pay for your time in order to help them achieve the transformation they desire.
But, as you know - time is finite. So, if your ONLY source of income is trading hours for dollars, you're severely limiting your cashflow.
You're also limiting your freedom because you don't have the flexibility to take a vacation, spend more time with family, or just have some 'me time,' without it impacting your cashflow.
If what I'm saying is hitting home, then keep reading...
Ryan Johnson
FOUNDER OF COACHINGCASHFLOW.CO
It's a lot easier to focus on transforming clients lives when you have peace of mind that consistent cashflow is coming in.
When I started my coaching business I felt a lack of stability and angst because my cashflow was inconsistent. I knew in my heart I was meant to be a coach because of the energy I feel from helping clients achieve their goals. Can you relate?
Just like many coaches, my monthly income was less reliable than the local weatherman. AND, I didn't have a reliable pipeline of leads and paying clients I could count on.
I applied for online side gigs to supplement my coaching business in order to support my family. This led to frustration and resentment because I wasn't working in my zone of genius - which ultimately made it difficult to serve my clients and build my business.
"When life gives you lemons, make lemonade, and sell it for a profit."
I was determined to find a way to add consistent cashflow in my business without doing things that steered me away from what I loved doing - helping clients and spending time with my family.
That's when it hit me! As a digital marketer, I've built hundreds of sales funnels for clients. I started recalling the funnels that were most effective in creating consistent passive income for them.
That's when I remember many of the most successful funnels...
Offer customers a low price digital product because they're easy to scale(i.e. ebook, downloadable pdf, video training, etc) since digital products sales aren't restricted by quantity and can be sold 24/7
Provide digital products that are a relevant lead-in to a core offer(i.e. a spiritual coach offers a low ticket audio meditation guide which is a relevant lead-in to her coaching services)
Deliver digital products that provide potential clients with a 'quick win'and that overdelivers in value (people can't believe what they're getting for the price)
Create a low barrier of entry for new prospects using low priced digital products (because they're inexpensive and a good first step to work together)
People who purchase a low price offer have identified themselves as buyers (not freebie seekers) because the first purchase is the hardest to get - so it's best to offer something of value for a low price
It's easier to follow up a low price offer with another offerthat will be the next logical step to help prospect in their journey(i.e. your core product or service in your coaching business)
In other words...
The key to creating passive income is offering prospects a low priced digital product that can be purchased 24/7, is relevant to your core offer, gives potential clients a quick win, and warms them up to purchase your core coaching service/product.
It's a lot easier to focus on transforming clients lives when you have peace of mind that consistent cashflow is coming in.
When I started my coaching business I felt a lack of stability and angst because my cashflow was inconsistent. I knew in my heart I was meant to be a coach because of the energy I feel from helping clients achieve their goals. Can you relate?
Just like many coaches, my monthly income was less reliable than the local weatherman. AND, I didn't have a reliable pipeline of leads and paying clients I could count on.
I applied for online side gigs to supplement my coaching business in order to support my family. This led to frustration and resentment because I wasn't working in my zone of genius - which ultimately made it difficult to serve my clients and build my business.
"When life gives you lemons, make lemonade, and sell it for a profit."
I was determined to find a way to add consistent cashflow in my businesswithout doing things that steered me away from what I loved doing - helping clients and spending time with my family.
That's when it hit me! As a digital marketer, I've built hundreds of sales funnels for clients. I started recalling the funnels that were most effective in creating consistent passive income for them.
That's when I remember many of the most successful funnels...
Offer customers a low price digital product because they're easy to scale(i.e. ebook, downloadable pdf, video training, etc) since digital products sales aren't restricted by quantity and can be sold 24/7
Provide digital products that are a relevant lead-in to a core offer(i.e. a spiritual coach offers a low ticket audio meditation guide which is a relevant lead-in to her coaching services)
Deliver digital products that provide potential clients with a 'quick win'and that overdelivers in value (people can't believe what they're getting for the price!)
Create a low barrier of entry for new prospects using low priced digital products (because they're inexpensive and a good first step to work together)
People who purchase a low price offer have identified themselves as buyers(not freebie seekers) because the first purchase is the hardest to get - so it's best to offer something of value for a low price
It's easier to follow up a low price offer with another offer in your value ladderthat will be the next logical step to help prospect in their journey(i.e. your core product or service in your coaching business)
In other words...
The key to creating passive income is offering prospects a low priced digital product that can be purchased 24/7, is relevant to your core offer, gives potential clients a quick win, and warms them up to purchase your core coaching service/product.
Having a reliable framework in place that generates secure cashflow means...
Finally having the confidence to occasionally step away from your business without the fear your cashflow will dry up
Being able to impact clients' lives while also comfortably providing for your family
Eliminating the confusionand wasted energy shifting between marketing tactics in hopes the next 'shiny penny' will grow your business
Spending less time creating free content and instead more time focused on paying clients
Having a reliable framework in place that generates secure cashflow means...
Finally having the confidence to occasionally step away from your business without the fear your cashflow will dry up
Being able to impact clients' lives while also comfortably providing for your family
Eliminating the confusionand wasted energy shifting between marketing tactics in hopes the next 'shiny penny' will grow your business
Spending less time creating free contentand instead more time focused on paying clients
Ok, I see why I need passive income in my coaching business... But how?
Here's our step-by-step signature framework to create passive income in your coaching business.
STEP 1:
CLARIFY your customer journey
Clarify the steps/stages people need to take in order to achieve their desired resultswhen working with you. Knowing the stages will shed light on what offers you can make to address their pain points.
STEP 2:
CREATE low ticket offers
Identify which of the steps/stages have pain points that you canprovide solutions via a low priced digital product(ebook, video training, download, etc) in order to help people get a 'quick win.'
STEP 3: CONSTRUCT your sales funnel
Set up the landing pages and checkout pages that will present your low priced offers and your main (core) coaching service/product.
STEP 4:
CONNECT with your audience
Share your low ticket offer to your target audience via social media, paid ads, and email marketing in order to attract them to your sales funnel.
STEP 1: CLARIFY your customer journey
Clarify the steps/stages people need to take in order to achieve their desired resultswhen working with you. Identifying these stages will shed light on what offers you can make to address their pain points.
STEP 2: CREATE low ticket, high value offers
Identify which of the steps/stages have pain points that you can provide solutions via a low priced digital product(ebook, video training, download, etc) in order to help people get a 'quick win.'
STEP 3: CONSTRUCT your sales funnel
Set up the landing pages and checkout pages that will present your low priced offers and your main (core) coaching service/product.
STEP 4: CONNECT with your audience
Share your low ticket offer to your target audience via social media, paid ads, and email marketing in order to attract them to your sales funnel.
By the way, passive income is only one of the many benefits of using the Coaching Cashflow™ framework.
If you're on the fence whether you should make the small investment of your time and money to attend our upcoming workshop, here's some additional benefits that are possible with Coaching Cashflow™!
Fall in Love With Your Business Again!
Spend your time working in your zone-of-genius, making an impact on your clients, not worried about cash flow.
Attract Paying Clients Who Want to Work With You
Instead of chasing tire-kickers who aren't ready to take action, feel confident knowing you have a system in place to attract paying clients who've shown interest in working with you.
Build Trust & Authority in Your Niche
Build good will with clients even before your first coaching session since they've consumed your valuable low cost offers leading up to scheduling a call.
Experience Renewed Energy
Have more energy for your family, friends, and clients since you're more present, happy, and fulfilled with your business, instead of focusing on activities that drain your energy.
By the way, passive income is only one of the many benefits of using the Coaching Cashflow framework.
If you're on the fence whether you should make the small investment of your time and money to attend our upcoming workshop, here's some additional benefits that are possible with Coaching Cashflow!
Fall in Love With Your Business Again!
Spend your time working in your zone-of-genius, making an impact on your clients, not worried about cash flow.
Attract Paying Clients Who Want to Work With You
Instead of chasing tire-kickers who aren't ready to take action, feel confident knowing you have a system in place to attract paying clients who've shown interest in working with you.
Build Trust & Authority in Your Niche
Build good will with clients even before your first coaching session since they've consumed your valuable low cost offers leading up to scheduling a call.
Experience Renewed Energy
Have more energy for your family, friends, and clients since you're more present, happy, and fulfilled with your business, instead of focusing on activities that drain your energy.
By implementing ourCoaching Cashflow™ framework, you'll finally run a coaching business that continues to work for you, even when you're not working.
And the best part is, we can walk you step-by-step through the framework.
Oh, wait... the 'real best part' is once your framework is set up in your business, it's like a machine that never needs vacations, lunchbreaks, or raises - but continues to work to generate passive cashflow and attract potential clients.
OK, SO WHAT'S THE NEXT STEP?
Register for our new hands-on coaching workshop:
The Passive Income Blueprint
In this workshop, you'll discover the 3 steps to identify golden opportunities for passive income in your coaching business so that you can create more consistent cashflow with less hustle.
You'll leave this workshop with an 'actionable' blueprint that allows you to...
Clearly map out the steps to help clients achieve their goals so you can BUILD TRUST in your process
Identify opportunities for PASSIVE INCOME based on your ability to help clients get a 'quick win' so they see results and want to work with you even more
Provide SCALABLE SOLUTIONS to clients so that you can deliver results without always exchanging time for dollars
In this workshop, you'll discover the 3 steps to identify golden opportunities for passive incomein your coaching business so that you can create more cashflow with less hustle.
You'll leave this workshop with an 'actionable' blueprint that allows you to...
Clearly map out the steps to help clients achieve their goals so you can BUILD TRUST in your process
Identify opportunities for PASSIVE INCOME based on your ability to help clients get a 'quick win' so they see results and want to work with you even more
Provide SCALABLE SOLUTIONS to clients so that you can deliver results without always exchanging time for dollars
